40 years of expertise.
It's time the internet knew about it.
Danto Builders has built its reputation the right way — through exceptional work, deep relationships, and four generations of integrity. But right now, that reputation is nearly invisible to AI-powered search. This is how we fix that.
We already audited dantobuilders.com.
Before writing a single recommendation, we ran a full AI visibility audit on your site. Here's what we found.
"When someone asks ChatGPT or Perplexity 'who is the best design-build contractor in Fort Lauderdale' — Danto Builders does not come up. That's the gap we close."
"The gap between your reputation and your visibility is costing you deals."
You're winning on reputation.
You should be winning on search too.
Where your pipeline already comes from
73% of your pipeline flows through people. That's not a weakness — that's the asset most builders wish they had. The gap is that none of it is systematized.
What you have
What's missing
Three pillars of growth.
Each pillar is designed to work independently, but they're most powerful together. All three are included in the Authority Accelerator. The Market Leader Plan includes Pillar 01 and 02. The Fractional CMO operates all three.
AI Search Visibility
Danto Builders needs to show up when prospects search. We'll build a comprehensive AI visibility strategy: llms.txt file setup, schema markup implementation, FAQ content, and answer-block page rewrites that position you as the authority in design-build for restaurants and healthcare. This is the foundation. Every other piece of the proposal builds on it.
Included in Market Leader Plan and above
Authority Content Engine
Turn Craig and Debbie's expertise into content that works 24/7. Danto Builders is a two-principal firm — Craig's 4th-generation builder voice and Debbie's MBA-trained operator voice — and the content strategy honors both. You mentioned the Restaurant Super Coach booklet, and you're right that it should be working harder. We'll restructure and relaunch it as an AI-optimized lead magnet, develop a dual-byline short-form authority book concept with chapters from both Craig and Debbie, and write video scripts built around the specific questions your restaurant and healthcare clients ask before they ever pick up the phone.
Included in Authority Accelerator and above
The Relationship Engine
73% of your pipeline flows through people, not algorithms. 50% from referrals. 23% from GC and broker-connected opportunities. The Relationship Engine is the offline activation layer that systematizes what's already working — and closes the gap in what isn't. Four integrated modules:
Broker Outreach Playbook — An active, structured BD motion across South Florida CRE offices: KW Commercial, RE/MAX Commercial, CCIM, NAIOP, and the brokerages driving deal flow in your verticals. Presence, not passive marketing.
Broker Education Curriculum — A 30-to-45-minute design-build training you can deliver as a lunch-and-learn, chapter presentation, or virtual session. Teaches brokers how developers evaluate opportunities, what information matters early, and where Danto fits before a project is fully defined. Positions Danto as the educator in the room, not another vendor.
Association Audit — A structured review of every organization, membership, and industry group Danto currently participates in — with a clear decision on where to double down, where to pull back, and where to invest next. Turns passive memberships into active visibility.
Referral Reactivation System — Brings your 100 warm contacts back with a 4-to-6-touchpoint annual cadence built on value, not follow-up. Full CRM import, segmented by relationship type, templates ready to send, ownership assigned.
Built in Authority Accelerator. Operated by Tracee in Fractional CMO.
The window is open. And closing.
AI search is reshaping how prospects find contractors. ChatGPT, Perplexity, and Claude are becoming the first stop for research. The builders who show up in those answers own the conversation. The ones who don't are invisible.
Right now, Danto Builders has the reputation and the work to be that builder. You have the relationships, the portfolio, and the expertise. What you don't have is the visibility layer that makes all of that discoverable at scale.
In six months, your competitors will have started this work. In a year, the early movers will have locked in their position. In two years, the gap will be too wide to close.
This isn't about being first. It's about being intentional. Danto Builders has built its reputation on quality and integrity. It's time the internet knew about it.
Three ways to work with us.
Every engagement begins with a strategy session with Tracee. Choose the scope that fits where Danto Builders is today.
The complete foundation — website, AI search visibility, and a content system that works from day one.
- —Brand positioning & messaging strategy
- —Professional website (up to 5 pages) — SEO & GEO optimized for restaurant and healthcare verticals
- —AI search visibility buildout — llms.txt, schema markup, FAQ content, and answer-block page rewrites
- —Social media setup & 30-day content calendar with graphics
- —AI prompt library — restaurant design-build and healthcare construction verticals
- —30-day post-launch support
Everything in Market Leader, plus the authority assets that make Danto Builders the obvious choice in South Florida.
- —Everything in the Market Leader Plan
- —Restaurant Super Coach restructured as an AI-optimized lead magnet
- —Dual-voice authority book outline + first chapter draft (Craig & Debbie co-authored — builder's wisdom meets operator's strategy)
- —5-episode video series — restaurant and healthcare verticals, fully scripted and production-ready
- —Relationship Engine build — broker outreach playbook, Broker Education Curriculum (slide deck + facilitator notes + handout), association audit framework, referral reactivation system with 4–6 touchpoint templates and CRM-ready database structure
- —Custom lead magnet + landing page + 5-email nurture sequence
- —90-day content calendar with graphics and video thumbnails
- —90-day strategic support & optimization with Tracee
The build is complete. Now Tracee runs the engine — broker outreach, education sessions, association cadence, and the quarterly pipeline reviews.
- —Direct CMO-level leadership from Tracee Jones — the operator of record for Danto's growth engine
- —Relationship Engine activation — Tracee runs the broker outreach calendar, books and co-delivers Broker Education sessions with Craig, manages the association cadence (CCIM, NAIOP, GFLCC, and others identified in the audit), and executes the quarterly referral touchpoints
- —Content strategy, editorial calendar, and campaign management across both Craig and Debbie's voices
- —Monthly reporting, KPI tracking, and pipeline attribution back to source (broker, referral, content, direct)
- —Ongoing AI search visibility monitoring and quarterly GEO re-audit
- —Direct access to Tracee and the RealEdge Labs production team
All engagements begin with a strategy session. Pricing current as of April 2026. Custom scopes available on request.
The process is simple.
From kickoff to launch, you'll know exactly what's happening and why. We build in the open, iterate based on your feedback, and hand off a system that works.
Strategy & Audit
Kickoff call with Tracee. We present the full audit findings, answer questions, and map out the scope. You'll walk away with a clear understanding of the gap and exactly what we'll build to close it.
Build & Refine
We're building. Website development, content creation, video production, lead magnet design — all happening in parallel. You'll see drafts and have input at key checkpoints. This is collaborative.
Launch & Optimize
Everything goes live. We monitor performance, make real-time adjustments, and hand off a playbook for ongoing execution. If you choose the Authority Accelerator or Fractional CMO, Tracee steps in as your operator.
Professionals who've been where you are.
Business leaders who trusted RealEdge Labs to build their authority platform.
Fort Lauderdale neighbors.
Not a remote agency.
RealEdge Labs operates the AI Authority Studio out of OfficeEdge Las Olas — 500 E. Broward Blvd., right here in Fort Lauderdale. Founded by Ross Jones (Fractional Chief AI Officer) and Tracee Jones (Fractional CMO, GlobeSt. Woman of Influence in Commercial Real Estate Marketing), we've built authority platforms for attorneys, CRE brokers, healthcare professionals, and business leaders. We work with companies like yours — South Florida businesses with deep roots and real reputations that deserve a bigger digital footprint.
We've built authority platforms for a Fort Lauderdale law firm, a luxury Colorado real estate brokerage, a medical commercial real estate team in Philadelphia, a Central Florida land broker, and a regional commercial real estate marketing firm acquired by RealNex. We work quietly, but our clients' footprints get loud.
Ready to make Danto Builders impossible to ignore?
Book a call with Tracee. We'll walk through the audit findings, answer your questions, and scope exactly what makes sense for where you are right now. No pressure. Just clarity.